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This episode is a little bit different than normal: today, Kevin is being interviewed about how to grow your podcast audience and generate more revenue from your podcast.
Topics Discussed:
- The Podcast Ladder Framework: An overview of Kevin Chemidlin's four-step strategy for podcast success, focusing on retention, growth, and monetization.
- Clear Unique Premise (CUP): The importance of having a distinct and appealing podcast premise that immediately attracts your target audience.
- Listener Retention: Strategies for ensuring that once listeners hit play, they stay engaged and keep coming back for more.
- Participation vs. Promotion: Shifting the focus from self-promotion to active participation in relevant communities and platforms to naturally draw in listeners.
- Converting Listeners to Customers: Techniques for turning your audience into a customer base, including the role of sponsors and direct product/service sales.
- Growth Tactics Misconceptions: Debunking common myths around podcast growth and emphasizing what truly works.
- Monetization Strategies Beyond Sponsorships: Exploring various avenues for podcast monetization that extend beyond traditional advertising models.
- Building a Sustainable Podcasting Business: Insights into creating a podcast that not only grows in popularity but also contributes significantly to your business's bottom line.
- Practical Tips for Podcasters at Every Stage: Whether you're just starting out or looking to scale, Kevin shares advice applicable to podcasters across the experience spectrum.
- The Role of Social Media in Podcast Growth: Understanding how to effectively use social media not just for promotion but as a tool for engagement and audience building.
MORE FROM KEVIN:
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LINKS TO OUR PARTNERS:
Learn More about working with Podcast Boutique
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Build a Podcast Website in 7 Minutes on Podpage
This episode was Post Produced by Podcast Boutique http://podcastboutique.com
