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July 4, 2023

Podcasting Success Blueprint: How Brian Luebben Turned His Passion into a Thriving Business

Podcasting Success Blueprint: How Brian Luebben Turned His Passion into a Thriving Business

This episode is sponsored by Riverside.fm, the leading tool for podcast and video recordings. Visit riverside.fm and use code GROW15 to start recording studio quality sound and video and get 15% off a membership plan.

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In this episode, we share the story of an independent podcaster who launched this show in the fall of 2021 while he had a corporate nine-to-five. Fast forward just a year and a half. And he's quit that nine to five. He's traveled to 28 countries. His podcast gets 50,000 downloads per month, and the business that he has built around the podcast is on pace to hit 1.3 million in annual revenue. His name is Brian Luebben and he's here to tell you how he did it and how you can do the same.

Topics discussed:

  • Importance of structure in content creation
  • Using categorized questions to address customer problems
  • Discovering engaging hooks for videos on platforms like TikTok
  • When to record videos to leverage peak energy levels
  • Benefits of building habits and regularly producing content
  • Mixing hour-long interviews with shorter repurposed episodes
  • Maintaining consistency in delivering daily episodes
  • Tips for audience engagement and growing a loyal following
  • Balancing quality and quantity in content creation


MORE FROM Brian Luebben:

Listen to his podcast, Action Academy


MORE FROM KEVIN:

Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business!

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APPLY To the Grow The Show Accelerator

Subscribe to Grow The Show on Youtube

Join our community in the Grow The Show Facebook group


LINKS TO OUR PARTNERS:

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