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Someone has reached out to you telling you they want to sponsor your podcast. It feels like you’ve reached your goal and there’s a reason to celebrate, but this is when the real work begins.
This episode is sponsored by Riverside.fm, the leading tool for podcast and video recordings. Visit riverside.fm and use code GROW to get 60 minutes free recording and 15% off a membership plan.
Apply to the Grow The Show Accelerator Program!
Someone has reached out to you telling you they want to sponsor your podcast. It feels like you’ve reached your goal and there’s a reason to celebrate, but this is when the real work begins.
Grow The Show has covered topics like how to pitch yourself to sponsors and choosing the right kind of sponsor for your show, but just like in those blockbuster rom-coms, listeners are left wondering “what happens after they get together?”. The happy ending isn’t when two people finally come together, but when they build a long-lasting relationship.
On today’s episode, Kevin outlines 15 steps you should take once you have an interested sponsor. He goes over the process from beginning to end, from that first conversation with the sponsor to creating terms for the deal, to locking them down for a repeat partnership.
Believe it or not, Kevin was able to start monetizing his first podcast by offering a free sponsorship. Sounds counterintuitive, right? Be sure to tune in and find out how it may work for you as well!
Topics discussed in this episode:
Head to the Grow The Show website here for more information on how you can grow and monetize your podcast.
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