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Jan. 30, 2024

158 | How to Monetize with a Membership, with Jay Clouse

158 | How to Monetize with a Membership, with Jay Clouse

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Jay Clouse is The Creator's Creator. To date, his creator business has achieved $50,000 a month in revenue, 30,000 email subscribers, and 1.5 million downloads of his podcast, Creator Science.

Today, he’s sharing how he achieved a creator’s dream: building a profitable online membership product around his podcast. In this episode, he details his approach to creating the membership, called The Lab, and making it successful.

Expect to learn how to define your purpose, create value for members, determine pricing, keep members engaged, and MORE.

Tune in for his tips on conceptualizing, launching and growing a profitable membership product!

TOPICS DISCUSSED:

  • Jay’s experience in building membership
  • Using Discord to launch his first paid membership product
  • What defines a membership
  • Free versus paid communities
  • How to figure out what to offer in a membership
  • The Lab’s community and engagement
  • Obstacles in creating The Lab
  • Defining purpose, pricing, and platform
  • The stages of launching a membership
  • How The Lab rewards their most engaged members
  • Why Jay limits the number of members in The Lab


MORE FROM JAY CLOUSE:

Jay’s Build a Beloved Membership Course offers step-by-step guidance in conceptualizing, launching, marketing and growing your own membership!

Use this link to score a 10% discount.

Connect with Jay Clouse on Twitter

Listen to his podcast, Creator Science


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Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business!

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