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Chief Audience Officer

Chief Audience Officer

Let's build you an audience of buyers.

I’m Kev Michael, and Chief Audience Officer is where I share what I’ve learned (and what I’m still learning) about how to build an audience that actually buys your stuff.

This show is for business owners who are already showing up. You’re publishing content. You’ve launched the podcast. You’ve got people helping. You’re investing time and money into your content... but it’s still not driving the growth you know it should.

Each week, I’ll share tactical lessons, honest reflections, and conversations with business owners who’ve turned their content into real, measurable business growth.

We’ll talk about how to unify your content ecosystem, how to know what’s working (and what’s not), and how to stay focused without burning out or chasing every shiny new thing.

Over the past seven years, I’ve helped more than 500 entrepreneurs grow their podcasts and audiences.

I’ve used my own podcast to generate millions in revenue.

But even now, I’m still asking: What’s working now? What should I double down on? And what’s actually moving the needle?

This show is my attempt to answer those questions. For you, and for myself.

If your goal is to grow your business by growing your audience, use this podcast as your Chief Audience Officer.

Recent Episodes

July 7, 2025

229 | How to Find Winning Podcast Episode Topics

Want to grow your podcast on YouTube? ⁠⁠⁠ Apply to the Grow The Show YouTube Accelerator Beta Cohort ⁠⁠⁠ , Launching July 14th 2025 -- There’s a new (better) way to choose your episode topics! If you're tired of low engagemen...
July 3, 2025

228 |

Want to grow your podcast on YouTube? ⁠⁠ Apply to the Grow The Show YouTube Accelerator Beta Cohort ⁠⁠ , Launching July 14th 2025 -- The biggest ad spend mistake? Thinking more views means more growth. In this episode, Kev ex...
June 30, 2025

227 | I Analyzed 500+ Podcasts – Do These 5 Things to Grow Fast

Want to grow your podcast on YouTube? ⁠⁠ Apply to the Grow The Show YouTube Accelerator Beta Cohort ⁠⁠ , Launching July 14th 2025 -- Most YouTube podcasts lose viewers in the first 30 seconds. If you're not seeing growth, a f...
June 26, 2025

226 | The Secret Advantage YouTube Podcasters Have (and How to Use It)

Want to grow your podcast on YouTube? ⁠ Apply to the Grow The Show YouTube Accelerator Beta Cohort ⁠ , Launching July 14th 2025 -- Waiting 30 days to figure out what’s working? Now there's a faster way to get podcast feedback...
June 23, 2025

225 | Why I'm Betting Everything on YouTube

Want to grow your podcast on YouTube? Apply to the Grow The Show YouTube Accelerator Beta Cohort , Launching July 14th 2025 Work with Kevin 1:1 ⁠⁠⁠⁠⁠⁠⁠ to Install a Revenue-Driving Podcast Into Your Business -- How do you gr...
June 16, 2025

224 |  This Email Strategy Made Me $107K/Month

Work with Kevin 1:1 ⁠⁠⁠⁠⁠⁠ to Install a Revenue-Driving Podcast Into Your Business -- Email isn’t outdated – it’s still one of the best ways to drive sales. Today, find out why email converts better than social, how to get y...